For the kids, man…

Find out how Ingenious played a part in ‘Activities Week’ at key client Cheadle Hulme School.

Occasionally we get asked to do things that might be considered ‘above and beyond’ the call of duty. Previously we’ve taken part in various charity and fundraising activities on behalf of clients (including abseiling down Battersea Power Station) but most recently, we were asked to host some students from Cheadle Hulme School.

The format was based around the BBC show ‘The Apprentice’. (The sort of episode that has designers across the UK reaching for a cushion and then the nearest device capable of tweeting) The two teams of students were tasked with creating a magazine concept, researching potential advertisers and of course designing the piece to present to several experts. And us. We were also able to enlist help from local photographers Hangar Seven who kindly arranged tours of their studio whilst the other team was hard at creative work.

Both groups worked really well together, not that we were surprised given our experience of working with Waconians old and new, as it never fails to impress us how CHS consistently produces well rounded, talented individuals. And whilst we wouldn’t dream to give too much away here (you’ll need to see what’s on here) you can see shots of both team ‘Flaire’ and team ‘Synergy’ presenting their work below, plus a sneak preview of the magazines.

A thoroughly enjoyable day for us, then. In truth, it did leave a little bit of a studio backlog and a few emails to answer, but this was quickly sorted and far outweighed by the fun we had and the fact we were able to get involved in something we wouldn’t normally be able to do. And it was a damn sight safer than abseiling…

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